Playing a different game

Playing a different game

This Sunday the Kansas City Chiefs and the Tampa Bay Buccaneers will face off in Tampa to decide who rules the NFL world. In our wacky world Apple, Amazon and Google are facing off to decide which of these tech behemoths will make a real impact in diabetes. What all three have in common, besides having nearly unlimited resources, strong brand name recognition and previous failed attempts in diabetes is they are playing a different game than the everyone else.

Last week rumors were circulating that Apple was about to add non-invasive continuous glucose monitoring to the latest version . . .

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