Living the dream

There was a time whenever we wrote about the insulin pump market the post would contain the following statement;

The insulin pump market is not large enough nor is it growing fast enough to support all the existing players let alone the many who want to enter the market.

This statement is still true today although we have seen evidence recently that growth has gone beyond the low to mid-single digits to the low to mid double digits. Insulet with their pay as you go pharmacy benefit model deserves a great deal of credit for making this happen. The . . .

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